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Pillar 03 of 3 · The Full Stack Acquisition System

Cold Traffic Conversion Architecture

Now, the third pillar of our system is something we call our Cold Traffic Conversion Architecture.

And honestly, this might be one of the most valuable parts of everything we do.

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Pillar 01 Hyper-Targeted Cold Email Pillar 02 Social Outbound Setter Pillar 03 Cold Traffic Conversion Architecture

Closing a warm referral is a completely different ball game.

Because a lot of agencies that come to us have already built successful businesses.

Some are doing extremely healthy recurring revenue, and others have scaled well past seven figures.

But a lot of them got there through word of mouth, referrals, and just being really good at what they do.

And here’s the problem. Closing a warm referral is a completely different ball game from closing somebody who responded to a cold email or DM.

A referral usually shows up with some level of trust already established. A cold prospect doesn’t.

They don’t know your company, they haven’t seen your results, and they might barely understand what you do.

So if you’re going to start generating dozens of cold traffic appointments every month, you need a completely different pre-call and sales process to convert them consistently.

And this is where most lead generation agencies completely drop the ball.

They’ll generate the appointments, put them on your calendar, and leave you to figure out how to close them yourself.

When we were deciding whether to include this pillar in our offer, it became pretty obvious how much additional value we could provide by helping our clients convert the appointments we generate.

most stop at the booking. we don’t.

Because I’ve been through this exact process myself.

The track record

$2M

annual revenue run rate in ten months, on paid ads and cold outbound

30%+
of qualified calls closed by our sales teams
40%+
closed by founders

I built my first agency almost entirely through cold traffic.

We scaled to a $2 million annual revenue run rate in ten months using paid ads and cold outbound.

  1. And during that time, I was forced to figure out how to close cold prospects consistently. Not just personally, but how to build a repeatable sales process my entire team could use.

  2. And over the last seven years, we’ve continued refining that system across our agencies to close thousands of high ticket clients.

  3. We’ve seen our sales teams close over 30% of qualified calls, with founders closing north of 40%.

  4. And now, we help our AgencyLeads partners implement those same principles.

The entire system that turns cold traffic into paying clients.

So we’re not just going to generate appointments and leave you on your own.

We’re going to help you build the entire system that turns cold traffic into paying clients.

That includes:

  1. 01 · Page Your pre-call confirmation pages.
  2. 02 · Video Your pre-call video scripts and assets.
  3. 03 · Sequences Your email and SMS nurturing sequences.
  4. 04 · Framework Your discovery call framework.
  5. 05 · Script Your sales call script.
  6. 06 · Deck And your complete sales presentation and pitch deck.

And every week, John and Andres work with you and your sales team.

But it doesn’t stop with us handing you a bunch of documents.

My CRO Andres and I, who have closed well over 1,000 high ticket agency clients, will personally work with you and your sales team every week to make sure the appointments we bring you are actually closing.

We’ll help you identify where prospects are dropping off, improve your sales conversations, and optimize the process so you’re getting as much value as possible from the appointments we’re generating.

John and Andres

1,000+

high ticket agency clients closed by John and Andres

Because at the end of the day, you don’t want more meetings just for the sake of having more meetings. You want more clients.

The Full Stack Acquisition System

And that’s exactly why we built this third pillar.

So if you’re ready to have 90 qualified appointments generated for your agency in 90 days, backed by our guarantee, while also having us help you build the sales process to turn those appointments into actual paying clients, click the button below.

We’ll walk you through how the entire AgencyLeads system works, what we’d implement for your agency, and whether you’re a good fit to work with us.

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Pillar 01 Hyper-Targeted Cold Email Pillar 02 Social Outbound Setter Pillar 03 Cold Traffic Conversion Architecture
Consistent high-ticket appointments